How do you reach teens with anti-tobacco messaging that they will respond to? Jodi Sperber explains the design process for Text 2 Be an Ex, a program that engages teens in two-way conversations about smoking.
This past week, Wired magazine held it’s first ever conference on health. The speaker lineup was impressive, and the session moderators top notch at keeping the conversation both moving and on time.
Originally a music festival, South by Southwest (SXSW) has grown into a sprawling annual event that brings together film, music, and emerging technology. Over the course of 10 days, thinkers, doers, and early adopters descend upon Austin, Texas, to share and exchange ideas, show off what they’ve been creating, or just to see what the … Continue reading “JSI takes on South by Southwest Interactive”