Naima Cozier, a JSI senior consultant, answers questions about motivational interviewing—a style of interviewing she was recently trained in and has been incorporating in her work on projects such as Healthy Start.
Digital trends show that people prefer images (and video) to text. By using infographics, you can harness the popularity of visuals and guide your audience through content, including complex or scientific information, in an engaging way.
How do you reach teens with anti-tobacco messaging that they will respond to? Jodi Sperber explains the design process for Text 2 Be an Ex, a program that engages teens in two-way conversations about smoking.
ideas42 is partnering with JSI Research and Training Institute to explore a behavioral economics approach to improving continuation rates of contraception at the community level. The approach is being tested through the Last Ten Kilometers (L10K) project in Ethiopia.
Communication and behavior change are part of social science, which – in the immunization context – can be applied in different ways depending on program needs, communities, networks, and country realities. Even with standardized guidance, there is no one-size-fits-all for how to make communication most effective.
As population-based services reaching the majority of infants in countries throughout the world, immunization programs have been a foundation for public and preventive health for decades. Numerous studies with caregivers have shown that the most important sources of information on immunization services are health workers, often followed by various types of media. Key to program success is how this information is communicated to the public and particularly to parents.