Using Digital Communication at World AIDS Day 2016

Since the first World AIDS Day in 1988, we have seen tremendous changes in our collective response to HIV and AIDS–including changes in the way advocates, leaders, people affected by the virus, and others communicate about HIV. Facebook, Twitter, Instagram, and other digital platforms have made it possible for us to connect in creative ways and to reach diverse audiences with messages about this yearly observance.

Why #APHA2016 is a Great Place for Social Media Conversations

APHA 2016, the American Public Health Association’s annual meeting, brings together over 12,000 people from the U.S. and around the world for conversations about public health initiatives. For the AIDS.gov team, those conversations also present an opportunity to highlight the ways in which digital tools can help our public health colleagues amplify their work and extend their reach, as well as, find new partners in the HIV response—especially for communities of color.

Live from Facebook, It’s AIDS.gov! Lessons We’ve Learned so Far

Over the years, we’ve learned a lot about managing production and handling the challenges of coordinating filming, editing, and posting videos across distances and time zones. But we always enjoy a new challenge, so we were excited when Facebook announced the public release of Facebook Live last Spring, which records videos and posts them to the site in real time. Needless to say, we’ve learned a lot from our first 20 Facebook Live videos. Here are the 6 P’s of what we’ve learned so far.

New Video: How Enrollment Assisters Can Help People Living with HIV Find Affordable Coverage

Enrollment assisters play an essential role in helping people living with HIV to find a health plan that best covers their health needs, including critical medications and care. Watch this video to better understand the enrollment needs of people living with HIV. Visit http://targethiv.org/assisters for more information.